COMING SOON - The Ultimate Tour Operator Software

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Sightsee Top 10: 7 Ways to Improve Your Social Media Engagement and More

Posted in Sightsee Top 10

Here at Sightsee we have been racking up the frequent flier miles while traveling to the far corners of the interwebs. Throughout our travels, we've picked up some awesome content.

With that in mind, here are 10 articles that need to be at the top of your reading list.

7 Ways to Improve Your Social Media Engagement

Is your company’s social media as stale as last month’s bread? Here are some tips to help ecourage your audience to engage with your business. Read more.

10 Critical Actions for Enhancing Customer Loyalty: The Case of Travel Companies

The time has come for air travel and hospitality brands to address an existential threat to the travel industry: Customer loyalty has all but vanished. Read more.

Digital Marketing Trends: 2013 The Year Of Content

According to an annual survey of digital professionals, content marketing is the single most significant digital marketing trend of 2013. Read more.

Travel Managers Out of Touch on Key trends, Study Finds

Travel managers are trying to keep up with changes in technology and travel preferences, but travelers have taken the lead. Just how commanding a lead depends on how quickly travel managers adapt to change. Read More.

AnyRoad brings tour guides into the digital age, focusing on quality niche tours

A new startup called AnyRoad has joined the bustling tours and activities space, promising curated trips from insider locals with a bit more verve than the average tour. Read more.

New research highlights that social sharing is driven by ego

Why do we share links on social sites that our friends are not particularly interested in? And why do articles about fashion get a higher percentage of clicks than articles on business? Read more.

28 Easy Ideas For Visual Blog Content Your Customers Will Love

Adding an image to each blog post is easy. But what else can you do? How can you build authority by sharing visual information about your industry? Read more.

The 26 Travel Apps That Will Change Your Life

When you’re on the go, smartphone apps can save you time and money. They can get you a steep five-star hotel discount at the last minute, show you the quickest way to navigate London’s Tube, even keep you in touch with your family for free from 8,000 miles away. Here are some of the things that you can accomplish with the best of the bunch. Read more.

Mining the Facebook social graph to work out what travellers want to do on a trip

Travel companies are finally getting their heads round the fact that Facebook can be a goldmine of information about consumer habits and the things they like doing on a trip. Read more.

Social Media Horse Race

Businesses across all industries use social media to achieve marketing goals, from awareness to monetary gain. Platforms like Facebook and Twitter often dominate the conversation with new features and accomplishments, but the true picture of social media marketing opportunities continues to evolve. Read more.

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Bruce Marjoribanks is a Director at Sightsee International, where he helps with ideas for the development of The Ultimate Tour Operator Software.

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